According to the Taipei City Government, on January 21, Mayor Ko Wen-je joined Deputy Mayor Huang Shan-shan and Bravo for a live infomercial broadcast at Dihua Street to promote economical and delicious Taipei Chinese New Year Gift Sets, with the Year of the Tiger just around the corner.
"The Carp Special Mullet Roe Gift Set," "Renaissance Formosa Choice Shredded Pork Crisp," "The Carp Abalone Chicken Soup and Scallop Porridge Set," and "Lantung Herb's Peach Gum Chickpea Tremella Soup" were among the products available via ETMall Dihua Lunar New Year Festival, which Bravo partnered with the host to promote.
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Taipei CNY Gift Sets for Informercial Collaboration are promoted by the Mayor and Deputy Mayor. (Photo / Provided by Taipei City Government)
The mayor said during his speech that the pandemic is still with us after all these years. As a result, there's always a potential that something unexpected will occur just before a physical occurrence. Many activities have blended both online and physical versions to accommodate this unpredictability aspect. These types of arrangements are expected to persist in the future.
Ko pointed out that partnership with infomercial and ecommerce organizations plays a crucial role, using the Chinese New Year Street Bazaar this year as an example. The ease of watching TV/monitor, selecting items with a flick of your finger, and paying with a third-party payment method is a terrific way to give holiday gifts to oneself, friends, or loved ones.
The mayor and deputy mayor also used the occasion to introduce potential customers to New Year's gift products from local stores, including "Lantung Herb's Fruit Tea Gift Set," "The Carp Dining and Beverage Combo Pack," "Latung Herb's Eucommiae Ulmoides Chicken Soup," "Monkey Mars Lucky Tiger Prosperity Cookie Box," and more. They hope that everyone will be able to buy New Year's gift sets that will please even the pickiest of diners.
